Posts by Marisa Malts
Speed Matters: Why Fast Email Responses Drive More Conversions
In the world of digital marketing and sales, timing isn’t just important—it’s everything. If email is part of your lead generation strategy, how quickly you respond to a prospect can make or break the deal. The 5-Minute Rule: Why Every Second Counts Research shows that responding to a prospect’s email within 5 minutes makes you…
Read MoreSoccer Marketing 101: Score Big on Social Media & Grow Your Club
Social media isn’t just an add-on for youth soccer clubs—it’s your most powerful play for growth. Whether you’re looking to recruit more players, secure sponsors, or strengthen your fan base, mastering social media can take your club to the next level Let’s break down the fundamentals of soccer marketing on social media and how your…
Read MoreWhat Does Success Look Like
What Does Success Look Like In the dynamic world of digital marketing, success is not a one-size-fits-all concept. At IOI Ventures, we understand that each client’s vision of success is unique, and our approach to achieving it is just as personalized. Our strategy, “What Does Success Look Like?”, is designed to align our marketing efforts…
Read MoreClear is Kind
SOPs provide a clear and concise set of instructions for employees to follow, ensuring that tasks are completed consistently and efficiently.
Read MoreSo You’ve Set Goals…Now What
Achieving a business goal can be a challenging task, but it is essential for the growth and success of any organization. Here are some tips on how we at IOI set ourselves up for success and hold ourselves accountable. Define your goal clearly: The first step towards achieving a business goal is to have a…
Read MoreGet Sh*t Done
A lesson in productivity from a full time a certified ad-hoc specialist My name is Marisa Malts, I’m the Director of Account Services at IOI Ventures, and this article is going to show you how I get sh*t done. I’ve been working at IOI since the start – back when we had five employees and…
Read MoreHow Process Helps To Move Organizations Forward
Hey there, I’m Marisa, the Director of Client Services for IOI Ventures. Today, my exciting topic… standard operating procedures. I know I know. So exciting, right? I mean, who decides to become an entrepreneur, who says I’m going to open a business and because I am so passionate about standard operating procedures. Not many and…
Read MoreDo This ONE Thing to Ensure Success in 2022
It’s that time of the year again. While we think a lot about personal new year’s resolutions to exercise more, eat healthier, etc., have you thought about a new year’s goals for your business? Yes, it’s cliche, but it’s also super important. If you don’t program your GPS, how can you get to your destination?…
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