Our Blog

To Post Or Not To Post, That Is The Question

By jantista2019 | Feb 21, 2022 |

There truly is beauty in planning ahead! It allows you to pivot when necessary and act preemptively instead of reactively. One of my favorite reasons to make a content plan a month or two in advance is to get that non-negotiably-necessary birdseye view on what your brand is showcasing in the cyberworld. This omni view…

Read More

Getting The Most Out Of Your YouTube Content

By jantista2019 | Feb 15, 2022 |

Facebook? Check. Twitter? Yep. Instagram? Haven’t really posted in months but they’ve got one. Most partners we work with hit the check box on the “Big Three” social media platforms. FB, IG and Twitter have become a necessity for just about all small business or start-up companies in America. The most overlooked and undervalued platform…

Read More

Two Years Of Business!

By jantista2019 | Feb 7, 2022 |

See what IOI’s CEO has to say about hitting the mark on two years of business!

Read More

IOI Joins HubSpot Solutions Provider Program

By jantista2019 | Feb 7, 2022 |

Here at IOI Ventures, we’re constantly looking to find and become experts in the latest and greatest marketing and sales tech. Whether it’s bundling up all your key marketing metrics into one view with DashThis, or sending 1-1 automated sales text messages through Sakari, there hasn’t been many stones we’ve left unturned. That being said,…

Read More

5 Steps to Creating A Successful Lead Management Campaign

By jantista2019 | Jan 31, 2022 |

So, here you are, you’ve invested quite a bit of money into creating leads.  Your website is optimized, social media and paid ads are working. Leads are coming in daily. You know you’ll get to the leads, eventually …  Trying to reach the important ones first and answer as many questions as you can. Some…

Read More

The Right Mixture To Your Marketing Success

By jantista2019 | Jan 24, 2022 |

In most sports, there is a defense and an offense that you must master before you become a champion; the same holds true in marketing. An individual must utilize their left brain, the analytical ‘defense side’, and their right brain, the creative and snazzy ‘offense side’, to become elite and produce a final product that…

Read More

Facebook Business Manager Explained

By jantista2019 | Jan 17, 2022 |

A step-by-step guide for any user who wishes to take their Facebook business to the next level. So you’ve created a Facebook Page, planning out your social media content, and you’re probably ready to start promoting your business and engaging with clients, right? Before you move forward, there is just one last essential key element…

Read More

5 Tips To Ensure Your Website Is Your Best Marketing Tool

By jantista2019 | Jan 10, 2022 |

Your website is an extension of your physical business – which is why it is the most important! Usually, when you want to learn more about a company, you search them on Google to find their website. Check out these tips below to be certain your website is running as smoothly as you would have…

Read More

Do This ONE Thing to Ensure Success in 2022

By jantista2019 | Jan 3, 2022 |

It’s that time of the year again. While we think a lot about personal new year’s resolutions to exercise more, eat healthier, etc., have you thought about a new year’s goals for your business? Yes, it’s cliche, but it’s also super important. If you don’t program your GPS, how can you get to your destination?…

Read More

Plan your social media months ahead… For FREE, with Later!

By jantista2019 | Dec 21, 2021 |

There are several social media planning and reporting tools out there, such as Sprout, Hootsuite, and Coschedule. However, these tools can be very pricey and thus, not affordable for small businesses and nonprofits. To circumvent this issue for our new client, a small soccer club in Florida, we researched, tested and rolled out a new…

Read More