Our Blog

Making Lasting Connections With Clients

By jantista2019 | Oct 3, 2022 |

Steps To Building Solid Client Relationships If you’re working directly with clients, then you understand how important building that relationship is! Whether they are new or old clients, it is vital that you not only grow those relationships but keep them lasting for years to come. Here are some key areas that will help you…

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3 Things Franchises Can Do to Maximize Their Marketing Efforts

By jantista2019 | Sep 26, 2022 |

The following are 3 important components to getting off to the right start with your marketing efforts.  Know Who You Are Before you even think about branching out, you need to know who you are as a company. Brand voice matters. Be clear with your brand’s voice and awareness not only for the consumer, but…

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Prospecting Best Practices

By jantista2019 | Sep 19, 2022 |

Prospecting Best Practices What is prospecting, and why is it so important for your sales process? As your marketing efforts generate new leads, your sales team is tasked with identifying which of those leads are qualified prospects for your product or service. This part of the sales process is called prospecting, and when done effectively,…

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What’s a Telltale Trait of a Bad Marketer? Being Anti-social.

By jantista2019 | Sep 6, 2022 |

What’s a Telltale Trait of a Bad Marketer? Being Anti-social. So your social media presence needs a revamp, but where do you start? It may seem like a daunting and tedious task to audit your social media accounts across each platform, but we promise your efforts will be rewarded! A social media audit is a…

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Get Sh*t Done

By jantista2019 | Aug 30, 2022 |

A lesson in productivity from a full time a certified ad-hoc specialist My name is Marisa Malts, I’m the Director of Account Services at IOI Ventures, and this article is going to show you how I get sh*t done. I’ve been working at IOI since the start – back when we had five employees and…

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To Hashtag or Not To Hashtag

By jantista2019 | Aug 9, 2022 |

To #Hashtag or Not to #Hashtag Before we get into the nitty-gritty details, let’s talk about what hashtags are. Previously known as the pound sign (#), the hashtag is a great way to make your content discoverable. They initially gained traction and were widely used on Twitter, but now can be found on every social…

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Front End Web Developer

By jantista2019 | Aug 8, 2022 |

Position Overview Front-End Web Developer Full-time Position Overview: IOI Ventures, LLC is on the lookout for a skilled Front End developer (90% WordPress) to design and implement mobile-first, lead generation-focused, highly functional websites with a strong user experience and an eye for design. You will be responsible for both back-end and front-end development including the…

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Set Goals, Reap Benefits

By jantista2019 | Jul 26, 2022 |

Why Goal Tracking is Necessary To Optimize Your Marketing Efforts Google Analytics can be a bit intimidating. But when it comes down to it, we need GA to track everything. Without these numbers GA gives us, we don’t really know how well a website or a paid ad is performing. There are so many layers…

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How Process Helps To Move Organizations Forward

By jantista2019 | Jul 18, 2022 |

Hey there, I’m Marisa, the Director of Client Services for IOI Ventures. Today, my exciting topic… standard operating procedures. I know I know. So exciting, right? I mean, who decides to become an entrepreneur, who says I’m going to open a business and because I am so passionate about standard operating procedures. Not many and…

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Let’s Get Into Instagram Reels!

By jantista2019 | Jul 11, 2022 |

Everyone Can Be An Influencer.. With Our Help Picture this: You’re a small business owner and just opened your very own Instagram account. Followers are increasing but engagement is lagging… what should you do? People keep talking about these things called Reels but you have no idea what that is. Then you call IOI for…

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